CONNECT Smart Home Price Drop

Laser's Chris Lau sees smart home technology cementing itself as a trend that is here to stay in Australian homes in 2020.

"As consumers learn more about the category having already used gateway products such as lightbulbs and smart speakers, they are starting to feel more confident in expanding their connected systems. We foresee that the smart home category will continue to grow and expand as more appliances and gadgets will be able to be easily integrated into wider systems," he said.

In the smart home category, the strongest trend is product affordability because in the past, a simple smart light globe would cost up to four times the price of an ordinary globe, making the category inaccessible to most.

"With our range, we are excited to help decrease the price gap so the whole category becomes less of a luxury and more widely accessible to all. This is a major step forward to invite more consumers to engage with wider home automation technology"

Read the full article here on page 40-41